We were so excited about our redesign of our Beanstalk welcome email, that we immediately shifted focus to redesign Postmark’s. So, without further ado, here is the new, more beautiful email that will welcome our new customers to Postmark!
Continue reading • Natalie Nagele wrote in Email delivery
Today we released a really big update to Postmark. It’s been a popular feature request and something we’ve wanted ourselves. While you’ve always been able to track delivery problems, you can now track a complete history of sent emails as well. This will greatly improve both record keeping and troubleshooting when it comes to delivering your email.
Continue reading • Chris Nagele wrote in Product news
I’d like to introduce a new series here on the blog, Your email, redesigned. Your transactional mail is a key in building and cultivating your relationship with your customers, and yet most companies don’t even know what their welcome emails say. So, here I will redesign (well, I’ll work with our designers) an email for one of our customers once a month in a way to better communicate their brand, message and any vital information they provide.
Continue reading • Natalie Nagele wrote in Email delivery
A few days ago I noticed a change in Twitter’s follow notification emails. I didn’t notice the change by viewing the email, but instead it was the drastically different “preheader” (that initial preview of text) in Gmail that made it obvious. While I think the new content is a big improvement, the way it displays in the preheader really messed me up.
Continue reading • Chris Nagele wrote in Email delivery
I talked a bit about From names in a previous post, and the importance of identifying yourself clearly. Well, today I received an email from a really wonderful vendor and partner, and I had absolutely, positively no idea it was from them.
Continue reading • Natalie Nagele wrote in Email delivery
