The welcome email is a key part of a customer’s first interaction with your product. They’ve just created an account and are working to get set up and verify your product meets their needs. It’s a great opportunity to provide customers with useful information that helps them explore your product.
We’ve written extensively about what makes a great welcome email in the past. In this post, we’re going to look at some examples from popular products to inspire you to create effective welcome emails of your own.