DMARC reports are now way more useful

One of our most popular tools is the DMARC Weekly Digests we provide to anyone (for free!). We process the XML reports from major ISPs about your domain’s DMARC alignment, and turn them into easy-to-read weekly email digests (if you’re not sure how DMARC can help to monitor and secure your email, check out our DMARC Guide).

The problem is that DMARC can be difficult to understand — and it’s even more difficult to figure out what actions you need to take based on the information. The most frequent support question we get about DMARC reports is, “Should I be worried about this?”

So we decided to take our DMARC reports a step further. Instead of just showing you synthesized DMARC information, we now include helpful tips on how to address each of the possible issues you might see on the IP addresses that are sending on your behalf.

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Best practices to ensure great delivery for your email: Part 3

The standard solution for a better reputation and improved delivery is to use a dedicated IP address so that you’re not sharing your reputation with any unsavory senders. While this makes sense on the surface, it’s also a means for ESP’s to retreat from their overall responsibility of delivery while charging customers more. For the vast majority of senders, a well-policed set of shared IPs can be significantly better.

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From , the team behind Postmark