Better bounce categorization in Postmark
Bounces are a big part of troubleshooting delivery issues. We provide our customers a lot of information about bounces:
- We provide a specific bounce type so that there is a specific reason the bounce occurred.
- We provide the full bounce message, exactly what our servers receive.
- We store bounced messages forever because of their value in troubleshooting.
When we detect a Hard Bounce or a Spam Complaint for a particular address, we will deactivate the address. This helps us keep delivery rates high as it gives Postmark a good reputation with ISPs. It also helps our customers so that credits are not spent to send email to addresses that don’t exist. However, it becomes a problem when we incorrectly parse a bounce as a Hard Bounce. Then a legitimate user’s address is deactivated and won’t receive emails.
Continue reading • Nick Canzoneri wrote in Product news
